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Still one of the best online comic strips – first enjoyed ten years ago on K10K, and still funny today.
We are here to find meaning. We are here to help other people do the same. Everything else is secondary.
We humans want to believe in our own species. And we want people, companies and products in our lives that make it easier to do so. That is human nature.
Product benefit doesn’t excite us. Belief in humanity and human potential excites us.
Think less about what your product does, and think more about human potential.
What statement about humanity does your product make?
The bigger the statement, the bigger the idea, the bigger your brand will become.
I aim to present a painted world, which in some ways resembles the world we live in. I am fascinated by the city, it’s visual complexity and constant state of flux. The act of painting is an attempt fix this information and give vision to our experience of living within it.
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